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TECHNOLOGY-DRIVEN
MARKETING OPERATIONS

Critical Back-office Functions That Deliver Bottom-line Results.
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Solutions

Marketing Operations
Marketing Operations
eMarketing management, social media contact tracking, and promotional program management to ensure efficient and effective marketing operations.
Opportunity Management
Opportunity Management
Extensive inquiry and lead management services to ensure no opportunities are overlooked and identification of lucrative leads to pinpoint.
Comprehensive Analytics
Comprehensive Analytics
Reporting and analytics services and expert insight to help your organization realize the true potential of their marketing programs and leads.
Marketing & Sales Alignment
Marketing & Sales Alignment
Align your marketing and sales efforts with Databanque’s comprehensive database management services tailored to your organization’s specific needs.
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Our Methodology

Define, Collect, Assess
Define, Collect, Assess
DATABANQUE works with clients to define how, when & why a lead becomes sales-ready to build a comprehensive database and, using rules defined by Sales, qualify each inbound lead from the website, tradeshows, advertising, PR, commercial lead sources, and direct marketing campaigns.
Score, Validate, Nurture
Score, Validate, Nurture
Lead scoring helps ensure that the best leads are distributed to the sales team for follow-up by prioritizing leads according to revenue potential and buyer readiness. DATABANQUE develops and administers a multi-channel ongoing nurturing program for the remaining qualified leads.
Track, Report, Refine
Track, Report, Refine
DATABANQUE tracks activity and revenue that can be attributed to each marketing initiative, providing online, on demand, detailed reporting and executive dashboards so you can know the ROI on every marketing dollar while continually fine-tuning the entire process.
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