Explore Our Solutions
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Marketing Operations
Social media tracking, eMarketing and promotional program management, provides efficient and effective marketing operations.
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Opportunity Management
Extensive inquiry and lead management ensures no opportunities are overlooked and identification of lucrative leads to pinpoint.
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Comprehensive Analytics
Analytics services and expert insight to help your organization realize the true potential of their marketing programs and leads.
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Marketing & Sales Alignment
Align your marketing and sales with our comprehensive database management services tailored to your specific needs.
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Our Methodology
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1
Define, Collect, Assess
We work with clients to define how, when & why a lead becomes sales-ready to build a comprehensive database and, using rules defined by Sales, qualify each inbound lead from the website, tradeshows, advertising, commercial lead sources, and direct marketing campaigns. -
2
Score, Validate, Nurture
Lead scoring helps ensure that the best leads are distributed to the sales team for follow-up by prioritizing leads according to revenue potential and buyer readiness. DataBanque develops and administers a multi-channel ongoing nurturing program for the remaining qualified leads. -
3
Track, Report, Refine
We tracks activity and revenue that can be attributed to each marketing initiative, providing online, on demand, detailed reporting and executive dashboards so you can know the ROI on every marketing dollar while continually fine-tuning the entire process.
